Diploma in Applied Digital Marketing
In Association With Great Zimbabwe University
Why Study Digtal Marketing?
Human resoucres is at the heart of every successful organization. This programme equips you with practical skills in recruitment, leadership and employee management to thrive in todays workplace.
Fees
$580 per semester
Entry Qualifications
5 'O' levels incuding English
Mode of Study
Day, Evening, Online, Weekend
Semester 1.1 – Foundation in Marketing, Communication, and ICT Skills
This semester builds your Marketing fundamentals.
Modules:
- DDM111: Applied Marketing
- DDM112: Planning Integrated Campaigns
- DDM113: Digital Marketing Techniques
- MIS101: ICT Application Systems
- DBA105: Business Communication
Semester 1.2 – Developing Digital Content, Technology, and Web Skills
This semester builds core digital marketing skills in content, technology, design, and optimization within modern workplaces.
Modules:
- DDM121: Content Marketing
- DDM122: Marketing Technology
- DDM123: Web Design
- DDM124: Creating Entrepreneurial Change
- DDM125: Digital Optimization
Semester 2.1 – Advanced Digital Marketing, SEO, Social Media, and AI Integration
Semester 2.2 (Work Related Learning) – Practical Industry Experience and Professional Skill Development
Semester 3 (Final) – Strategic Digital Marketing, Customer Insight, and Corporate Communication
Career Opportunities
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Graduates of the Diploma in Applied Digital Marketing can work in roles such as:
- Digital Marketer – Plan and execute online marketing campaigns.
- Social Media Manager – Manage and grow brand presence across platforms.
- Content Creator – Develop engaging digital content for audiences.
- SEO Specialist – Optimize websites to improve search engine rankings.
- Brand Manager – Build and maintain a strong brand identity.
- Marketing Coordinator – Support and coordinate marketing activities and campaigns.
JUNE 2026 INTAKE NOW OPEN!
To Register: visit our campuses in Harare or Bulawayo to apply in person. – Apply online anytime. The application fee is $10. For walk-in applications, bring certified copies of your ID, birth certificate, academic certificates. – For online applications, upload scanned copies of your original documents. Once your application is approved, register and pay your tuition fee within 7 days and upload proof of payment on the registration.Â